Aiken PR

The Briefing

Thursday 21st October 2021

Influencing, in itself, ought to be viewed as an extension of the marketing industry. Where the ability to platform products, to make that connection between business and consumer, is often placed on the shoulders of a single individual. It is an industry that has grown up too fast, forcing government officials and even the very platforms on which the content is produced to play catch–up.

Sound Bites

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Northern Ireland Senior Ladies Captain Marissa Callaghan and teammates Toni–Leigh Finnegan and Abbie Magee read The Dancing Footballer.

by Aiken PR