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Irish People Strive Towards Sustainable Living, With Over Two Thirds Of The Population Recycling Daily

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When it comes to living sustainably, Irish people recognise that the little things can make a big impact, which is why on average, 61% of Irish consumers recycle every day. Yet, according to research commissioned by Huawei Ireland, 43% admitted that what stops them from recycling more is confusion around what can and can’t be recycled.

Over half of the Irish population have been moved to live sustainably as a result of witnessing the damage caused by catastrophic events, such as Australian bushfires, citing this as an external influence for sustainable living.

While 71% of people believe product packaging is recyclable, only 58% think that electronics are recyclable, with half (53%) believing that smartphones are recyclable

A staggering 97% of Irish consumers want to see the removal of plastic packaging, with over a third (33%) wanting to see the complete removal by 2025, something Huawei is starting to deliver with the reduction of plastic packaging in the brand–new HUAWEI Mate40 Pro*, a policy which will continue for any new release devices.

Byron Maxi, Country Director Huawei Ireland said, “At Huawei, we focus on moving forwards, continually looking ahead to develop innovations that positively impact the world around whilst making a meaningful difference to peoples’ lives.”

“We recognise that many small steps can make a big difference when it comes to behaving more sustainably, which is why we are working towards a greener future through a series of initiatives, including launching our greenest smartphone yet, the new HUAWEI Mate40 Pro, which includes a 28% reduction in plastic packaging and 90% paperless documentation in comparison to last year’s HUAWEI Mate30 Pro.”

Commitment to Sustainability

Moving one step closer towards its mission to remove all plastics from its packaging, Huawei has further enhanced the HUAWEI Mate40 Pro’s green credentials; through the use of 100% decomposable soy–bean ink in packaging, in place of petroleum–based ink, which can reduce the production of carcinogens and VOCs, which are a major source of environmental pollutants.

Through a series of green initiatives that have been implemented since 2013, Huawei has already taken significant steps to help create a greener future, including reducing emissions, investing in renewable materials, supporting the UN’s Sustainable Development Goals, and recycling and reusing waste to help contribute to a circular economy.

Using bioplastics extensively since 2013, Huawei is also helping to reduce pollution and the negative environmental impact of manufacturing petroleum–based plastics. Over 30% of the bioplastics used come from environmentally friendly castor oil, which reduces carbon dioxide emissions by 62.6% and since 2018, Huawei has reduced emissions by 612 tons.

Last year alone, Huawei recycled 1,468 tons of waste electronics and this year, is on track to recycle more than 3,000 tons. Huawei also reused 86% of devices returned for recycling in 2019.

When it comes to energy efficiency, between 2015 – 2019, this increased by a staggering 50% across all Huawei products, and thanks to the use of solar power, Huawei has reduced carbon emissions by 89,000 tons.

Huawei also works hard to repair and re–home its products – 3,030 repair centres worldwide offer convenient, easily accessible repair services, and since 2015, over 500,000 used phones have found new homes through Huawei’s trade in service – all helping to contribute to a circular economy.

To find out more about Huawei’s latest sustainability pledge and its greenest smartphone yet, please visit: https://www.huawei.com/minisite/tech-4-better-planet/en/promoting-circular-economy.html

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